After unveiling the cover art and title track, Action Bronson has announced the release date for his forthcoming album, White Bronco. On Thursday (October 4), the F*ck, That’s Delicioushost shared an Instagram photo announcing the project will arrive on November 1.
“WHITE BRONCO NOV 1st EVERYWHERE,” he wrote in call caps.
White Bronco will serve as the follow-up to last year’s Blue Chips 7000 and first project since jumping the major label ship.
Check out the album art above and revisit the track below.
After months of dangling the project in front of his fans, Action Bronson has come through with more details on White Bronco. On Friday (September 21), the (once again) heavily-bearded rapper returned with the album’s cover art and title track.
In an Instagram post, Bronson explained the cover art was something he painted.
“IM PROUD TO SAY I CREATED THIS PIECE OF ART WITH MY MIND AND MY HEART,” he wrote in all caps. “IT WILL BE USED AS THE ALBUM COVER FOR MY INDEPENDENT RAP ALBUM TITLED *WHITE BRONCO* DROPPING EXTREMELY SOON.”
White Bronco is expected to arrive sometime this fall and serves as his first independent project since bailing on a major label. Over the years, Bronson has expressed his frustrationwith his label situation, especially during the time he was trying to release Blue Chips 7000.
“Unless they can help you, they suck,” he said in a 2017 interview. “Unless you’re a humongous artist and you’re doing pop songs and hit songs, it really sucks. But for me, all I care about is putting out the project the way I made it.”
Action Bronson signed to Atlantic Records’ imprint, Vice Records, back in 2012 and released two studio albums with the label — 2015’s Mr. Wonderful and last year’s Blue Chips 7000.
But according to a tweet from the Fuck That’s Delicious host, he’s flying solo. On Friday (April 13), Bronson announced he’s not only independent but also dropping a new mixtape calledWhite Bronco.
“FREE AGENT,” he wrote. “NO MORE LABEL. INDEPENDENCE DAY. WHITE BRONCO TAPE COMING SOON. THANK YOU FOR YOUR BEAUTIFUL SUPPORT FOR SO MANY YEARS.”Bronson hit Twitter last year to vent about his frustrations with Atlantic/Vice Records, and claimed they were holding Blue Chips 7000 hostage. During his tirade, he implored people to remain independent.
But that’s all behind him now.
In addition to the White Bronco announcement, the weed-loving rapper also revealed he’s working on his next cookbook, Stoned Beyond Belief. Last but not least, Bronson shared The Alchemist-produced track called “The Hopeless Romantic,” which is taken from the veteran producer’s Lunch Meat EP.
“NEW HEATER ALERT,” he wrote on Instagram. “FREE AGENT ALERT. “THE HOPELESS ROMANTIC” PRODUCED BY THE ONE AND ONLY LIVING LEGENDA @alanthechemist#fuckthatsdelicious.”
Listen to “The Hopeless Romantic” below.